See your real engagement rate in seconds — and whether brands would rate it low, average or elite.
Engagement rate = (average likes + average comments) ÷ followers × 100. It measures how many of your followers actually interact with your posts — the number brands trust far more than raw follower count, because it shows real influence.
Smaller accounts usually score higher — a nano-influencer (under 10k) often sees 2–5%, while very large accounts sit under 1.5%. That's why a focused account with strong engagement can out-earn a bigger, quieter one.
High engagement is proof people are listening — but a Instagram profile can't take payments, rank on Google, or capture leads. The brands and creators who win pair strong social with a fast website that converts that attention into enquiries and sales. That's what we build.
We build premium, custom websites that turn your Instagram audience into paying customers — first draft in 24 hours.